Senior creative with over 10 years of experience blending design, art direction, and conceptual thinking.

Based in Toronto, I create work rooted in real, human moments - bringing together strategy and craft to develop ideas that feel both impactful and authentic.

I work across TV, social, digital, and experiential, leading projects from concept to execution. I also integrate generative AI into my process - using it to rapidly scale content, develop visual systems, and unlock new creative approaches.