15 seconds: https://www.youtube.com/watch?v=rCUXiYL27NI
Concept
Art directed a TVC for hydraSense, evolving the brand’s ‘POV’ storytelling approach. Centered on a mother and daughter bedtime moment. The concept highlights fast, effective relief for tired eyes through an intimate,
real-life lens.
HydraSense Bedtime Story TVC
Client : BAYER CONSUMER HEALTH (HYDRASENSE)
MY ROLE: ART DIRECTION
